Came across these guys the other day.
Rocketboom – Know your meme.
My takeaways, scribbles and notes…
Really nice.
Viral & Memetic
Absorbed by the viewer.
Spread by mainstream media.
Saturated within days.
Short lived.
Mashups, remixes, adaptation and copies were part of its charm.
Most mashups within 72 hours.
Meme kiss of death.
Speed, too fast… old meme in its infancy.
Once mainstream, the internet had moved on.
Mashup and amplify.
Tags: digital, know your meme, mashup, strategy, viral, you tube
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